Following on from last week, our second “It” look is the “Bangs and Waves”. Tousled waves were a runway favourite again this Autumn/Winter. Brazilian Beauty Helena Bordon keeps her look fresh for the season with a statement fringe and a cool Ash Blonde colour.

With names like 70’s icon Jane Birkin, plus Carla Bruni, Alexa Chung and more recently, model of the moment Suki Waterhouse, Its easy to see how a well-cut fringe has the power to transform the wearer’s look and become a defining characteristic of their beauty.

Celebrities, this season, are wearing their fringes with the universally popular soft, natural waves which offer the ideal contrast to strong bangs (as they are named in America). The overall look is cool, effortless and utterly seductive.

To make a real style statement, the fringe needs to be combined with a great hair colour and style. Using a tailored Ash Blonde colour with Highlights, this cool, sophisticated alternative to platinum Blonde is perfect for the new season and is certainly more chic than brassy!

As Helena herself said, “ This is the perfect look for women with long blonde hair who want to try something new this season” and we have to agree!!

Colm X

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